Every major bike manufacturer—and literally dozens of smaller ones—is already in the e-bike game. Car companies aren’t far behind. Ford is already bankrolling an electric bike-share system in San Francisco, and plenty of others are eyeing up the e-bike market. “The car business is jumping in with both feet,” Benjamin says, “because they realize that cars in high-density urban areas, where more than half the human race lives, just aren’t working anymore.” With big transportation players like Uber looking into e-bikes, and cities searching for ways to relieve traffic congestion, programs may only continue to expand.
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It’s probable that GM was hoping for more press for its announcement of the same day as Musk’s interview going live, that it had actually built and was going to sell a pair of electric bikes. It launched a $10,000 naming contest. The bikes were built in-house by GM, including engineers who had worked on the Bolt. The Director of General Motors Urban Mobility Solutions, Hannah Parish said:
E-bikes use rechargeable batteries and the lighter ones can travel up to 25 to 32 km/h (16 to 20 mph), depending on local laws, while the more high-powered varieties can often do in excess of 45 km/h (28 mph). In some markets, such as Germany as of 2013, they are gaining in popularity and taking some market share away from conventional bicycles, while in others, such as China as of 2010, they are replacing fossil fuel-powered mopeds and small motorcycles.