E-bike usage worldwide has experienced rapid growth since 1998. In 2016 there were 210 million electric bikes worldwide used daily.[33] It is estimated that there were roughly 120 million e-bikes in China in early 2010, and sales are expanding rapidly in India, the United States of America, Germany, the Netherlands,[2] and Switzerland.[34] A total of 700,000 e-bikes were sold in Europe in 2010, up from 200,000 in 2007 and 500,000 units in 2009.[35]
Your friends: We all have friends we wish wanted to pedal up hills with us. Many of who might be capable of leaving us in their dust on descents. These are young and old riders; riders lacking the fitness, time, motivation, or who just aren’t interested in climbing alone, at the back of the pack. You’ve done everything to get them back out riding with your regular crew, but pride and reluctance to hold the group back is keeping them away. 
You've gotta get up to get down and one of the purposes of e-bikes is to make it much easier to do so. Since we spend significantly more time climbing than descending, we felt it was important to rate how well these bikes perform when pointed uphill. Climbing on an e-MTB with pedal assist support is somewhat different than climbing on a bike without a motor. These bikes are capable of carrying some serious speed uphill, changing the climbing dynamic with a much faster pace, often tossing finesse out the window in favor of power and momentum. The heavy weight of these bikes and plus-sized tires gives them incredible traction, keeping them planted on the ground, and dampening switches can be left wide open to enjoy the added traction benefits of active rear suspension. Each bike's geometry, handling, and power output all played a role in how well these bikes performed on the ascents, and we had plenty of time to test them while rallying back uphill for more downhill laps.

Home is the one place you can feel comfortable in your own skin. You can be yourself, invite people in, or close the door to the world. To be 'at home' on the Ruby is to shut out the negative, to truly relax into who you are. If that's someone who's into the harshest of roads? Relish in them. Or if you want the smoothest ride in the world? Welcome home.


Functioning as their premier product, the HPC Revolution took over two years and five prototypes to get right. What’s left is a hand-welded electric mountain bike made right here in the United States featuring a 6061-T6 aluminum frame that weighs only 13 pounds and power levels upwards of 6,000W making it capable to reach speeds of 60 mph. You’ll also find its 203mm travel RockShox Boxxer World Cup Fork come in handy while off-roading as well as its Magura MT7 quad piston performance brakes when traveling at close to highway speeds.
Sleek, powerful, and modern. If those characteristics strike a chord for you then the Bulls E-Core bike could be the pick of the litter so to speak. Each handsome yet power-infused ride is assisted by Shimano’s new 250W E-8000 eMTB motor alongside a 375Wh power pack. Thanks to this power plant, this sweet ride boasts enough juice and torque to conquer and climb even the toughest of trails. Additional features include a 180mm front RockShox Lyrik, a rear Fox Float X2 Air suspension to smooth out that descent, Di2 XT electronic shifting, and 203mm Shimano XT hydraulic disc brakes.
Remember the freedom, fun, and sense of accomplishment that your first bike gave you? Well, these days, kids can share that excitement at an even earlier age with our collection of kids' bikes and equipment. From toddler-friendly walk bikes to pint-sized helmets, we have everything you need to get your little ones away from the screen and out on their bikes.
If you really want to see the future take a look at the Fazua Evation, with a battery and motor this system weighs an incredible 4.7kg! The battery only has 250wh, but at 1.3kg you could easily carry a spare in a pack. The really interesting thing about this system though, is the motor and the battery can be removed from the frame, so you really do have two bikes in one.
The first step in deciding which Electric Bike is for you is to determine the right style for your type of riding. Want to take things off road? We have a full range of Mountain Electric Bikes, Hunting Electric bikes, and  Fat Tire Ebikes that’ll have you going on and off trails with ease. Looking for a low impact but super fun ride? Our line of Comfort E-bikes, Commuting E-bikes, and even folding bikes will have you zipping around town, on the beach, or anywhere you can ride- no problem.
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